Good UX is Not a Buffet of Choices
Natalie Kurz Natalie Kurz

Good UX is Not a Buffet of Choices

More choices doesn’t necessarily equate to a better experience. When presented with a requirement to offer multiple paths, make sure you understand if it’s needed.

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Reduce the Risk of Getting It Wrong
Natalie Kurz Natalie Kurz

Reduce the Risk of Getting It Wrong

I think about design research in terms of what I’m trying to learn. Each kind of research helps reduce risk at different points in the product lifecycle.

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Driving Enterprise User Adoption
Natalie Kurz Natalie Kurz

Driving Enterprise User Adoption

Updating enterprise systems doesn’t do any good if people won’t use it. Change management is a huge part of a successful system launch.

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Delighting the User
Natalie Kurz Natalie Kurz

Delighting the User

I love observing how elevator buttons are designed. It’s taught me a lot of about delighting users of the things I design.

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